Why Marketing Should Help Drive The Employee Experience

As marketers, values are everything. From driving your company culture to defining the benefits of your services and offerings, values drive campaigns, shape audiences, and ultimately, power the brand. At Lev, #LevLife not only defines how we partner with our customers, it defines how we partner with each other. In this session, we'll share how marketing and HR teams can work together to help define the culture that drives their brand. We'll talk about: + Why your employees should be your most important audience + Why your brand and culture should be synonymous + How marketers can support recruitment efforts through digital campaigns + How marketing can help deliver employee experiences to generate excitement about the brand