Skip to main content

E=MC(Squared): Everything You Need to Know About Einstein Analytics

In this session, Susan Prater will explain how you can use Einstein to personalize customer engagement, improve campaign performance, and turn insights into actions. Specifically, she’ll talk about about: - How and when to use Engagement Scoring, Frequency Scoring, Send Time Optimization, Messaging Insights, and Copy Insights - Leveraging Einstein with Journey Builder