Strategy

We weave strategy and deep technical expertise into every solution to help marketers level up their customer experience.

  • Five Actions You Can Take Right Now to Make an Impact in Marketing Cloud

    Five Actions You Can Take Right Now to Make an Impact in Marketing Cloud

    For marketers working in Marketing Cloud there are still actionable steps you can take right now to make sure your digital programs are ready when you’re given the green light to move forward.

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  • Campaign Studio: Monitoring Your Automations

    Campaign Studio: Monitoring Your Automations

    Salesforce Marketing Cloud wizard, Stephen Rosenfeld, joins our be-lev-ed hosts to discuss how companies can monitor their automations and triggered sends with Campaign Studio.

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  • Is Your Organization Ready For a ‘New Normal’?

    Is Your Organization Ready For a ‘New Normal’?

    We don’t know what the future will bring, but we do know that to be successful we must adapt and change to meet the needs of our customers. By leveraging the technology and systems in place we can evo

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  • You Down With OTT: Trends Impacting Marketing To Media Consumers36:23

    You Down With OTT: Trends Impacting Marketing To Media Consumers

    Jonathan Miranda and Candice Edwards from Salesforce join Tim Mosa and Ryan McCambridge from Lev to discuss the future of the media + entertainment industry - specifically the impacts of OTT services

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  • Communities Over Content: The Importance of Community Engagement in Media

    Communities Over Content: The Importance of Community Engagement in Media

    As the amount of content continues to grow, we’ll continue to see communities and micro-communities organize and identify with that content. And, as fans become more involved and immersed...

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  • Is Your Salesforce Instance Set Up For Remote Working?

    Is Your Salesforce Instance Set Up For Remote Working?

    The past few weeks have been interesting to say the least. Many organizations are taking steps to ensure the safety of their employees and partners while continuing to still do business by...

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  • The One Where We Binged All The Episodes: Marketing To Media Consumers

    The One Where We Binged All The Episodes: Marketing To Media Consumers

    It’s the year 2000. Your favorite TV show is Friends. To watch, you tuned in (on your Sony Trinitron Television) to NBC at 8:30 p.m., every Thursday (unless one of your friends with Tivo did you a...

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  • Lev Among First to Earn Audience Studio Accreditation

    Lev Among First to Earn Audience Studio Accreditation

    INDIANAPOLIS, IN (March 4, 2020) — Lev, a leading marketing technology consultancy based in Indianapolis, is one of the first Salesforce partners to achieve accreditation for Audience Studio...

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  • Interaction Studio 101: Everything You Need To Know

    Interaction Studio 101: Everything You Need To Know

    In this podcast, we discuss what Interaction Studio is, how Interaction Studio works, how it differentiates and cooperates with other Salesforce tools, how to implement, and expected investment...

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  • How To Create Your Marketing Cloud Roadmap

    How To Create Your Marketing Cloud Roadmap

    No matter where you are in your Marketing Cloud Journey, having a detailed plan of objectives, personas, priorities, and timeframes will help align your team and set them up for success.

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  • 2019 Holiday Planning Guide

    2019 Holiday Planning Guide

    This eBook has a month-by-month checklist and includes tips and tricks on boosting email engagement, increasing conversions, and delivering an incredible customer experience for the holiday season...

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  • Three Plays to Level Up Fan Experience

    Three Plays to Level Up Fan Experience

    This eBook outlines ways that leading sports & entertainment teams are leveling up the fan experience, focusing on ticket sales, in-venue experiences, and suites & sponsorships – or premium experience

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  • CCPA: What You Need to Know

    CCPA: What You Need to Know

    The new year brings many things. Resolutions, exciting adventures, and in 2020, California’s new Consumer Privacy Act (CCPA). Our hosts give you all the details you need to know about this new bill.

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  • A DSO’s Five Tips To Mastering The Patient Experience

    A DSO’s Five Tips To Mastering The Patient Experience

    Now, more than ever, health organizations need to step up to the challenge of creating a patient-centric experience. According to the Salesforce global study, “State of the Connected Customer,”...

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  • How Marketing Teams Can Leverage Salesforce Across Clouds

    How Marketing Teams Can Leverage Salesforce Across Clouds

    Over the past decade, there has been a huge increase in platforms and automation technologies – which have put the power of marketing back in the hands of the company. As a result, marketing...

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  • Unifying Your Marketing Data: Leveling Up With Datorama

    Unifying Your Marketing Data: Leveling Up With Datorama

    If you’re a marketer, or interact with the marketing branch of your business, you’re aware of all of the different avenues that exist – and continue to be released or revamped – to amplify...

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  • How To Create Your Marketing Cloud Roadmap + Set Your Team Up For Success

    How To Create Your Marketing Cloud Roadmap + Set Your Team Up For Success

    As we jump into a new year and decade, many of us are coming into the season with new outlooks, goals, and points-of-view. We all have a vision for what we want to achieve, but not necessarily a...

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  • 2019: A Year In Review

    2019: A Year In Review

    The end of the year (and moreso, the end of the decade) is always a great time for reflecting upon accomplishments, achievements, and lessons learned. For Lev, our transformation over the last...

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  • Core 101: Why Salesforce’s Core Platform Is Core To The Customer Experience

    Core 101: Why Salesforce’s Core Platform Is Core To The Customer Experience

    Why CRM? At some point in the last few years, you may have heard that we have entered a new industrial era – the age of big data. No matter your industry, data is playing a larger and larger role...

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  • Customer 360: Looking Toward The Future

    Customer 360: Looking Toward The Future

    The industry has been buzzing with this idea of a unified customer profile, or a 360 degree view of the customer. How can an organization with multiple points of engagement through siloed systems..

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