Strategy

We weave strategy and deep technical expertise into every solution to help marketers level up their customer experience.

  • Atrium Health's Journey Forward0:00

    Atrium Health's Journey Forward

    Atrium Health shares how they're using Salesforce Marketing Cloud to level up their personalization efforts—including using Journey Builder and Einstein to create 1:1 engagements with their patients..

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  • USC Athletics Levels Up Their Ticketing Experience With Marketing Cloud

    USC Athletics Levels Up Their Ticketing Experience With Marketing Cloud

    Learn how Lev helped USC Athletics improve their fan experience by integrating Ticketmaster with Marketing Cloud.

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  • NBA Analysis: How Do You Match Up?

    NBA Analysis: How Do You Match Up?

    Lev works with some of the biggest brands in sports to optimize their marketing strategy, particularly their approach to email marketing. A few of those teams have shared key metrics from the email...

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  • What Should You Test Next In Your Emails?

    What Should You Test Next In Your Emails?

    There are a lot of other parts of an email you can test—including other key email elements like sender name or CTAs, providing personalized offers or content, or segmenting based on location...

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  • Loyalty Programs 101: Creating Value for Customers

    Loyalty Programs 101: Creating Value for Customers

    Loyalty programs are a valuable tool in a marketer’s toolkit, and when executed well, not only keep customers happy, but drive sustainable customer growth.

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  • Using Social Studio to Connect with Customers

    Using Social Studio to Connect with Customers

    Social Studio’s ability to connect with customers on social media is majorly transforming the way brands and businesses approach customer service today.

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  • Marketing Maturity Snapshot: How Do You Measure Up?

    Marketing Maturity Snapshot: How Do You Measure Up?

    Is your marketing more traditional or integrated? Take our Marketing Maturity Snapshot to learn how your marketing measures up and get tips to how to take your marketing to the next level.

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  • Building a Customer Experience Value Framework

    Building a Customer Experience Value Framework

    All customer experience initiatives require deep involvement from clients and partners, and the challenge for organizations is making the decision on where and how to get started.

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  • A Marketer's Guide to Holiday Planning (2020)

    A Marketer's Guide to Holiday Planning (2020)

    If 2020 has taught us one thing, it’s that we are resilient. As marketers, we have had to embrace changes and lean into being creative and nimble. We hope this guide arms you with insightful data...

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  • 4 Innovative Ways Higher Ed is Adapting in the Age of Coronavirus

    4 Innovative Ways Higher Ed is Adapting in the Age of Coronavirus

    Higher ed institutions have had to rethink their experience and pivot their operations. Learn about four innovative ways higher ed institutions are leveling up their constituent experience.

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  • 4 Tricks for Common Query Studio Error Messages

    4 Tricks for Common Query Studio Error Messages

    When an unexpected error message pops up in Query Studio, these 4 tricks can help you avoid some frustration, and give you back more time in your day.

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  • How Interaction Studio Enhances Personalization for Marketers

    How Interaction Studio Enhances Personalization for Marketers

    Interaction Studio brings together key elements of personalization making it easier to achieve personalized aspirations, and allows greater time to consider customers, and create compelling offers and

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  • Growing a Brand with Salesforce: HBSE Customer Story34:55

    Growing a Brand with Salesforce: HBSE Customer Story

    Learn how HBSE (owners of Philadelphia 76ers and NJ Devils) has maximized their adoption of Salesforce Marketing Cloud by incorporating Ad Studio and Social Studio into their digital marketing stack..

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  • Leveraging the Power of Personalization: Mastering Meaningful Customer Experiences Through 1:1 Engagements

    Leveraging the Power of Personalization: Mastering Meaningful Customer Experiences Through 1:1 Engagements

    Marketing today is more than connecting customers with messages about products or services they are interested in — it’s about creating a customer experience. As new tools and technologies emerge...

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  • 4 Ways Retailers Can Create Frictionless Commerce for Customers

    4 Ways Retailers Can Create Frictionless Commerce for Customers

    Creating frictionless commerce is always a valuable tool for retailers, but now that there are more eyes online and clicks on your site it can make or break your business.

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  • Marketing and the Customer Experience

    Marketing and the Customer Experience

    When a marketing organization has better insight into customers, the more enabled the marketing team becomes. Learn more, at ATG's Quote 2 Cast, a virtual conference about The Future of Quote to Cash.

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  • Working From Home: It’s Time to Chat

    Working From Home: It’s Time to Chat

    Learn how Salesforce’s Live Agent and Digital Connect solutions amp up the customer experience by helping you connect customers with the information they need.

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  • What Type of Customer Journey Are You?

    What Type of Customer Journey Are You?

    Are you more of an Abandoned Cart Journey or a re-engagement journey? Based on your travel style and work habits, we can tell you! Take this quiz to find out...

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  • From Bricks to Clicks: How Retail Marketers are Leaning Into Digital Engagement32:51

    From Bricks to Clicks: How Retail Marketers are Leaning Into Digital Engagement

    These are challenging times for the retail industry. The experience for both the customer and the retailer have changed dramatically due to COVID-19. Now is the time to examine your digital marketing

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  • Five Tips For Mastering the Patient Experience - Lev

    Five Tips For Mastering the Patient Experience - Lev

    A patient’s expectation of a personalized digital experience with their healthcare providers is no longer influenced by just their experiences with other providers, but with every amazing digital...

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