Salesforce and Sports: Leveling Up the Fan Experience

May 8, 2020 Steph Purdy

Salesforce and Sports: Leveling Up the Fan Experience (Episode 18)

In this episode of ‘In the Clouds’ we cover all things SFMC and Sports. Lev Managing Director, Ryan McCambridge, and Account Director, Abbey Sullivan, join our hosts to discuss how teams are scoring big with Salesforce Marketing Cloud. In the past, sports teams historically have been the last to adapt to digital trends but these organizations have quickly realized they are being left behind. Hear what the industry leaders are doing to stay relevant and optimize the fan experience. Learn how teams are using Salesforce to develop a 360 view of the customer, and the most critical pieces to streamline the brand experience.

 

Previous Video
Growing a Brand with Salesforce: HBSE Customer Story
Growing a Brand with Salesforce: HBSE Customer Story

Learn how HBSE (owners of Philadelphia 76ers and NJ Devils) has maximized their adoption of Salesforce Mark...

Next Video
Do It For The Fans: Leveling Up The Fan Experience ft. Indiana Pacers
Do It For The Fans: Leveling Up The Fan Experience ft. Indiana Pacers

In this webinar, we chat with Pacers Sports & Entertainment as we deep dive into anecdotal stories and tips...