Ideally, your MarTech should make it easier to execute and optimize marketing campaigns. But with many platforms out there, how do you know which are right for you? Read this article to find out!
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With stagnant budgets and increasing responsibilities, how can you focus on strategic initiatives? By automating manual tasks, you can begin to prioritize improving the customer experience.
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For many marketers, manual workflows still rule their martech. By analyzing your strategy and martech limits, you can begin to automate manual processes & create more engaging customer experiences.
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As we reflect on 2022, it’s valuable to gauge what trends will be at the forefront in 2023, so you can prepare and adjust your strategy accordingly.
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Discover how Lev and Sonos' Roam Shoppable Email won the Litmus Choice: Best Email Design (B2C) Award by creating an email that incorporates dynamic, personalized content.
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‘Tis the season to reflect on 5 marketing lessons we’ve learned throughout 2022, so we all can apply them and hit the ground running in 2023.
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When re-evaluating your marketing strategy going into 2023, it's critical to ensure your current systems enable you to pivot quickly and better meet your customers' needs.
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In this article we’ll explore what a “One CRM” marketing hub is and how it can alleviate bottlenecks and unclear processes, so you can ensure that your customer experience is smooth across brands.
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In this article, we explore how a sound system manufacturer gained a centralized view of their customers across business units and enhanced personalization by migrating to MC Enterprise 2.0.
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Today, marketers must ensure their marketing operations are flexible enough to handle any obstacle. Consider these best practices when evaluating new marketing partnerships.
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Innovation is a cornerstone at Lev. Here are just a few examples of how we've implemented innovative strategies and solutions that solve the toughest roadblocks marketers face.
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With the holiday season fast approaching, it’s that time of the year to begin finalizing your promotions. Follow these best practices to take your holiday marketing campaigns to the next level.
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Learn how Lev helped a retail client level up with CDP.
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Before you get started with a Customer Data Platform, it's important to ensure your organization is set up for success.
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Learn how marketers can accomplish their goals and reach their customers with CDP.
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Here's what you need to know about a Customer Data Platform from the common features to the various types.
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Fresh out of Dreamforce 2022, our team reflects on the Genie announcement and how we can continue to support CDP efforts.
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The blog outlines Lev's keys to success when developing strategic partnerships with clients.
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Learn how Lev became a valuable addition to Southern California Edison’s team, and how they transformed their marketing initiatives.
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Check out Lev's four steps to developing a highly consultative partnership.
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