Lev

Connecting top brands to customers using Salesforce.

  • Building a Re-Engagement Campaign with Pardot

    Building a Re-Engagement Campaign with Pardot

    Learn how we "Stay in Lev" with our subscribers with a step-by-step process of our re-engagement program in Engagement Studio.

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  • Let's Jam
  • CDPs With Martin Kihn

    CDPs With Martin Kihn

    Marty Kihn joins hosts Bobby and Cole to share his expertise on all things CDPs.

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  • CDP + Interaction Studio: The Perfect Pair to Drive Your Personalization Strategy

    CDP + Interaction Studio: The Perfect Pair to Drive Your Personalization Strategy

    Together, CDP and Interaction Studio form an incredibly powerful personalization engine. Learn what each of these tools offer, and how they can take your personation to the next level.

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  • Cognitive Marketing Series: Paradox of Choice

    Cognitive Marketing Series: Paradox of Choice

    In this episode of the Cognitive Marketing Series, hosts Bobby and Cole discuss the paradox of choice -- the fear of making the wrong choice, when there are too many options presented.

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  • Q&A with Martin Kihn: What Marketers Need to Know About CDPs

    Q&A with Martin Kihn: What Marketers Need to Know About CDPs

    Learn more about how marketers can harness the power of CDPs in this interview with Martin Kihn.

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  • 4 Steps To Set Up Your Salesforce Marketing Cloud Instance

    4 Steps To Set Up Your Salesforce Marketing Cloud Instance

    Taking the steps to get the small things right can make or break a successful implementation of Marketing Cloud. Below are 4 steps to set yourself up for success.

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  • Lev Is Officially a Salesforce CDP Consulting Partner

    Lev Is Officially a Salesforce CDP Consulting Partner

    Lev is among the first wave of Salesforce partners to achieve accreditation for Salesforce’s CDP (Customer Data Platform).

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  • A Marketers Guide to Dreamforce 2021

    A Marketers Guide to Dreamforce 2021

    For those looking to glean some excellent, marketing-focused takeaways from Dreamforce, check out these sessions.

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  • Einstein Analytics 101

    Einstein Analytics 101

    You don't need to be a rocket scientist to use Einstein. Learn more about Einstein Analytics and the benefits it provides marketers.

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  • Ampscript 101: Amped About Ampscript

    Ampscript 101: Amped About Ampscript

    This post will walk through everything you need to know about Ampscript and how it makes personalization easy for marketers.

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  • Cognitive Marketing Series: The Law of Least Effort

    Cognitive Marketing Series: The Law of Least Effort

    This episode is about the Law of Least Effort which is the basic hypothesis that someone will choose a course of action that appears to require the smallest amount of effort.

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  • The Salesforce AppExchange: To Build or to Buy?

    The Salesforce AppExchange: To Build or to Buy?

    The Salesforce AppExchange is an invaluable tool for certified partner solutions. This post discusses the pros and cons of building vs buying.

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  • How Bynder Creates Better Digital Experiences for Marketers

    How Bynder Creates Better Digital Experiences for Marketers

    In this episode hosts Bobby and Cole discuss all things digital asset management with Brad Kofoed, Senior Vice President, Global Alliances & Channels at Bynder.

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  • 3 Ways Lev Customers are Using Interaction Studio for Next Level Personalization

    3 Ways Lev Customers are Using Interaction Studio for Next Level Personalization

    Interaction Studio is a powerful, real-time personalization engine that creates opportunities for digital marketers to understand what their customers want.

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  • Building a Marketing Tech Stack? Start here.

    Building a Marketing Tech Stack? Start here.

    This post will identify common challenges marketers encounter on their way to building a tech stack, and provide five things to think about when adding something new to your lineup.

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  • Marketing Cloud: June 2021 Release Updates

    Marketing Cloud: June 2021 Release Updates

    Hosts Bobby and Cole are joined by guest Nick Burggraf to breakdown the highlights from Salesforce's June 2021 Marketing Cloud updates.

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  • Demystifying Your CRM Options: Homegrown vs Turnkey vs Salesforce

    Demystifying Your CRM Options: Homegrown vs Turnkey vs Salesforce

    Deciding what kind of CRM solution to use is a difficult decision. This post highlights the pros and cons of three different solution options: homegrown, turnkey, and Salesforce.

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  • Apple's Mail Privacy Protection: What You Need to Know

    Apple's Mail Privacy Protection: What You Need to Know

    This episode covers everything marketers need to know around Apple's iOS 15 update and the Mail Privacy Protection coming later this year.

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  • How to Maximize Lead Lifecycle in Pardot

    How to Maximize Lead Lifecycle in Pardot

    Learn what to consider when developing your lead lifecycle strategy and how to maximize Pardot and Salesforce Sales Cloud to increase lead velocity and drive conversions.

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  • How Atrium Health is Growing Patient Relationships Through Digital Engagement

    How Atrium Health is Growing Patient Relationships Through Digital Engagement

    Atrium Health is focused on providing clinically excellent and compassionate care for their patients, which includes the care and communication they receive across their entire journey.

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