Marketing Cloud Implementation: Data Modeling, Design + Integrations, Oh My
Ah, the foundation to success on Marketing Cloud! It all begins with data modeling, design, and integrations. This is the prerequisite to getting the most out of Marketing Cloud, your digital strategy, and (most importantly) providing a top-notch, seamless, cross-channel customer experience.
In this episode, we’re joined by Stephen Rosenfeld, Lev Principle Architect and two-time Salesforce Innovation of the Year award winner. We will establish an end-to-end understanding of best practices and key elements to ensuring your Marketing Cloud instance is implemented effectively. Join us as we discuss critical concepts such as:
- How to approach to data modeling
- Integration points
- What integration options are available
- Common customer questions
- Typical challenges + roadblocks
If you have questions or topics you’d like to see covered in future episodes, drop us a line at InTheClouds@LevDigital.com.