In this article, we explore how a sound system manufacturer gained a centralized view of their customers across business units and enhanced personalization by migrating to MC Enterprise 2.0.
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Innovation is a cornerstone at Lev. Here are just a few examples of how we've implemented innovative strategies and solutions that solve the toughest roadblocks marketers face.
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With the holiday season fast approaching, it’s that time of the year to begin finalizing your promotions. Follow these best practices to take your holiday marketing campaigns to the next level.
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Learn how Lev became a valuable addition to Southern California Edison’s team, and how they transformed their marketing initiatives.
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Journey Builder helps financial services marketers leverage the right information to send to their customers at the right time.
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Learn how to use analytics to take the guesswork out of your email designs.
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Kevin Cuxil, VP of Marketing Technology at Fox, discusses their MarTech stack, why they have multiple CDPs, how his team works together, and what the future holds for them.
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A step-by-step guide to building your first email template in Pardot's Lightning Email Builder.
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Learn about some of the journeys Bassett uses to provide their customers with a hyper-personalized experience.
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Welcome to the age of data privacy, where government and technology manufacturers around the world are limiting how companies can collect and use the data generated by individuals.
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Everyone wants to believe their marketing emails are performing well and driving conversions, but what if the data tells a different story? Even the most beautifully designed emails can fail if they d
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From innovative techniques to hacking human behavior, this session will dive into what takes a consumer journey to the next level. We will explore intriguing Journey Builder concepts including counter
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A well thought out IP warming plan is an important first step to earning a good sender reputation.
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This ebook will highlight five ways financial services marketers can level up their digital marketing using Salesforce, highlighting five Salesforce tools and using real customer examples.
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Kevin Cuxil joins hosts Bobby and Cole to discuss innovations in marketing technology at Fox Corporation.
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Video is a great way to elevate your marketing. Learn why video is so important and how you can get started incorporating video into your marketing strategy.
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Lev's Marketing Strategy and Services team shares their predictions for 2022 in Creative + Brand, Email Marketing, Digital Marketing + SEO, and Paid Media.
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Marketing Cloud’s Journey Builder is user-friendly, but that doesn’t mean journeys come together without essential pre-planning, production, and maintenance work. To create the ideal journey...
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We help our customers create journeys every day — from simple to complex, spanning across many industries from retail to financial services. We created this lookbook to provide a behind-the-scenes...
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What email template is right for you? This post weighs the pros and cons of out of the box and custom email templates.
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