Innovation Series: Marketing in a Cookieless World

April 30, 2021

This is the fifth episode of the Innovation Series -- where we highlight marketing experts to learn how they are innovating in Salesforce Marketing Cloud. In this episode, hosts Bobby and Cole have an in depth conversation with Danny Abraha, Lev's Strategy Consultant of Paid Media and Analytics about what the future of paid media looks like. They discuss third-party cookies, IDFA, CCPA, and what marketers can do to make sure they are being compliant with these new policies. 

Previous Article
Adapting the Fan Experience in the Age of Covid
Adapting the Fan Experience in the Age of Covid

The pandemic has been disruptive to the sports industry, but it's also provided a different way for teams t...

Next Article
Automating Lead Lifecycle with Interaction Studio
Automating Lead Lifecycle with Interaction Studio

Learn how Interaction Studio can help you design and deploy cross-channel automated marketing programs acro...