Welcome to the Cloud: Marketing Cloud 101

June 3, 2019 Holly Enneking

Welcome to the Cloud: Marketing Cloud 101 (Episode 1)

Welcome to the In the Clouds podcast blog! We couldn’t be more excited to talk all things Salesforce Marketing Cloud, starting with the basics of the platform and implementing one of its foundational components, email! We start with an overview of all of the features and functionality SFMC provides and then dive into the specific components of implementing all things email, including:

  1. Account Configuration
  2. Content
  3. Data
  4. IP Warming
  5. Reporting / Analytics
  6. Migration

Throughout the first few episodes, we’ll dive into each of these components and discuss how to implement each element, migrating from a current email service provider, IP warming, data modeling and more.

If you have questions or topics you’d like to see covered in future episodes, drop us a line at InTheClouds@LevDigital.com.

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