Emerging Technologies
We are dedicated to becoming experts on all marketing technology that helps drive engagement and level up the customer experience.
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Read moreInteraction Studio for Financial Services: Your Secret Weapon
Personalization is key to financial services sales success. Learn three ways to create personalized experiences in FINS with the help of Interaction Studio.
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Demystifying Personalization
Personalization is easier than you think. This ebook shares six myths about personalization and how they can be debunked with the help of Interaction Studio.
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Read moreHow Interaction Studio Enhances Personalization for Marketers
Interaction Studio brings together key elements of personalization making it easier to achieve personalized aspirations, and allows greater time to consider customers, and create compelling offers and
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Leveraging the Power of Personalization: Mastering Meaningful Customer Experiences Through 1:1 Engagements
Marketing today is more than connecting customers with messages about products or services they are interested in — it’s about creating a customer experience. As new tools and technologies emerge...
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Read more3 Ways FINS Marketers Can Maximize Their Budgets
With closely managed and sometimes shrinking budgets, FINS marketers are under pressure to develop insightful, data-driven strategies with limited time and resources.
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31:00Watch VideoDo More With Less: Marketing Intelligence + Spend Optimization for Financial Services Marketers
Effective businesses and marketers need to be agile and flex with the changing competitive landscape, economic environment, and consumer needs. In this webinar, we discuss how effective marketers...
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Read moreA Financial Services Customer's Paid Media Strategy Pays Off
Paid media is an art, not a science. Learn how one of our customers optimized a paid media strategy and saw big results.
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Read moreSalesforce and Sports: Leveling Up the Fan Experience
Learn how teams are using Salesforce to develop a 360 degree view of the customer and the most critical pieces to streamline the brand experience.
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Read moreAudience Studio and Datorama: Together 4 Eva
Audience Studio and Datorama are powerful Salesforce platforms that can be seamlessly linked together and leveraged for success.
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Read moreDatorama 101: Built for Marketers
In this podcast we cover the functions of Datorama, things to keep in mind when implementing Datorama, how it complements and compares to Tableau , and the standard Marketing Cloud...
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Read moreInteraction Studio: Part 2
In this podcast, we discuss strategic implications of Interaction Studio, how it differs from other products within the Salesforce suite, implementation, use cases, best practices, common pitfalls...
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Read moreLev Among First to Earn Audience Studio Accreditation
INDIANAPOLIS, IN (March 4, 2020) — Lev, a leading marketing technology consultancy based in Indianapolis, is one of the first Salesforce partners to achieve accreditation for Audience Studio...
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Read moreInteraction Studio 101: Everything You Need To Know
In this podcast, we discuss what Interaction Studio is, how Interaction Studio works, how it differentiates and cooperates with other Salesforce tools, how to implement, and expected investment...
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Read moreWhy We Built Campaign Studio
Campaign Studio is an automated migration tool that helps marketers reduce time spent on recreating campaign assets from 45 minutes to less than 1 minute. Learn more about how Campaign Studio works...
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Read moreUnifying Your Marketing Data: Leveling Up With Datorama
If you’re a marketer, or interact with the marketing branch of your business, you’re aware of all of the different avenues that exist – and continue to be released or revamped – to amplify...
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Read more2019: A Year In Review
The end of the year (and moreso, the end of the decade) is always a great time for reflecting upon accomplishments, achievements, and lessons learned. For Lev, our transformation over the last...
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Read moreCustomer 360: Looking Toward The Future
The industry has been buzzing with this idea of a unified customer profile, or a 360 degree view of the customer. How can an organization with multiple points of engagement through siloed systems..
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Read moreCustomer 360: What Is It?
Customer 360 offers a new set of services that will enhance data management across all of Salesforce, the #1 CRM for sales, service, communities, commerce, and marketing. The goal of the platform is..
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Read moreMarketing Cloud Deep Dive: Ad Studio
In this podcast, we give an Ad Studio overview in Salesforce Marketing Cloud, and discuss product features, use cases, available channels, tips for starting from scratch, and audience recommendations.
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Lev Launches Marketing Data + Analytics Practice to Help Customers Measure Marketing Effectiveness
INDIANAPOLIS, IND. (June 11, 2019) — Lev, a leading marketing technology consultancy, announced the launch of their Data + Analytics Practice enabled by Datorama, a Salesforce company, and leader...
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