eBooks

Gain insights on all things customer experience, digital transformation, email marketing, digital strategy, and more.

  • A Marketer's Guide to Holiday Planning (2020)

    A Marketer's Guide to Holiday Planning (2020)

    If 2020 has taught us one thing, it’s that we are resilient. As marketers, we have had to embrace changes and lean into being creative and nimble. We hope this guide arms you with insightful data...

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  • Leveraging the Power of Personalization: Mastering Meaningful Customer Experiences Through 1:1 Engagements

    Leveraging the Power of Personalization: Mastering Meaningful Customer Experiences Through 1:1 Engagements

    Marketing today is more than connecting customers with messages about products or services they are interested in — it’s about creating a customer experience. As new tools and technologies emerge...

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  • Five Tips For Mastering the Patient Experience - Lev

    Five Tips For Mastering the Patient Experience - Lev

    A patient’s expectation of a personalized digital experience with their healthcare providers is no longer influenced by just their experiences with other providers, but with every amazing digital...

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  • How To Create Your Marketing Cloud Roadmap

    How To Create Your Marketing Cloud Roadmap

    No matter where you are in your Marketing Cloud Journey, having a detailed plan of objectives, personas, priorities, and timeframes will help align your team and set them up for success.

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  • 2019 Holiday Planning Guide

    2019 Holiday Planning Guide

    This eBook has a month-by-month checklist and includes tips and tricks on boosting email engagement, increasing conversions, and delivering an incredible customer experience for the holiday season...

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  • Three Plays to Level Up Fan Experience

    Three Plays to Level Up Fan Experience

    This eBook outlines ways that leading sports & entertainment teams are leveling up the fan experience, focusing on ticket sales, in-venue experiences, and suites & sponsorships – or premium experience

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