When a marketing organization has better insight into customers, the more enabled the marketing team become...
As a consulting partner, what makes Lev, Lev is our people. In order to make your partner an extension of your team, you’ll want to get to know their key stakeholders.
Unlike consumer-facing brands, manufacturers have more complicated buying journeys and sales processes. Learn how marketing automation supports the sales cycle and unifies the customer experience.
As we wrap up 2020, and look forward to 2021, we are sharing some of the highlights we have celebrated from this extraordinary (or anything-but-ordinary) year. 🎉
We take a look back at five digital marketing trends from this year, and make three predictions of what we can expect in the digital marketing space in 2021.
Creating an ideal partner relationship is easier than you think. Here are five ways a customer can make their consulting partner an extension of their team.
Unique ID’s are a part of the beginning of almost every implementation or migration in Salesforce Marketing Cloud. Below are some things to think about when identifying the unique ID in your instance.
We made four predictions about what retail marketers should be focused on this holiday shopping season.
Personalization is key to financial services sales success. Learn three ways to create personalized experiences in FINS with the help of Interaction Studio.
Follow a subscriber's journey across the entire customer lifecycle, and learn how SubscriberX is working behind the scenes to create a personalized and delightful experience.
Lev launches SubscriberX—an integrated solution powered by Salesforce that empowers marketers to grow their subscriber base, increase revenue, and drive customer loyalty.
Creating meaningful and personalized experiences for customers is key to a successful marketing strategy, and begins with the pillars of personalization at its foundation.
Text messaging provides mobile users a fast, convenient, and constant channel for communicating. Here are five SMS best practices for your next marketing campaign.
Learn how HBSE used Ad Studio and Social Studio to engage their fan base and take their fan experience to the next level.
Learn how Lev helped USC Athletics improve their fan experience by integrating Ticketmaster with Marketing Cloud.
Having a strong onboarding and change management process is critical to the success of any implementation. Learn how Salesforce's In-App Guidance is a game changer for onboarding and training.
Loyalty programs are a valuable tool in a marketer’s toolkit, and when executed well, not only keep customers happy, but drive sustainable customer growth.
How can we support one another while living at work during a global pandemic? Here are four ways to make this transition a little easier.
Social Studio’s ability to connect with customers on social media is majorly transforming the way brands and businesses approach customer service today.
When you have enabled your team to work from anywhere, don’t forget to spend some time working on your system security.
All customer experience initiatives require deep involvement from clients and partners, and the challenge for organizations is making the decision on where and how to get started.