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When a marketing organization has better insight into customers, the more enabled the marketing team becomes. Learn more, at ATG's Quote 2 Cast, a virtual conference about The Future of Quote to Cash.

Learn how Salesforce’s Live Agent and Digital Connect solutions amp up the customer experience by helping you connect customers with the information they need.

With closely managed and sometimes shrinking budgets, FINS marketers are under pressure to develop insightful, data-driven strategies with limited time and resources.

Self-implementing to save money is not always the best way to go. Learn why it’s beneficial to work with a partner from the beginning, based on some of the common roadblocks customers encounter.

Now is the time for businesses to focus on technology solutions that drive success for remote employees, and one of the most impactful ways teams amp up their CRM experience is with CTI.

Preference centers allow digital retail marketers an opportunity to enhance their online brand presence, by aligning their digital marketing with current customer shopping behavior.

Journey Builder is a tool that can drive personalized, 1:1 communications with customers and prospects at scale. Here are four tips we utilize when implementing journeys with our customers.

Learn how Marketing Cloud can align Marketing, Human Resources, Recruitment, and Operations creating a strong engagement with the most important part of your organization -- your employees.

Paid media is an art, not a science. Learn how one of our customers optimized a paid media strategy and saw big results.

Most healthcare organizations have a backlog of 3-4 months worth of elective surgeries and appointments to reschedule, and will also want to work to maintain appointments that were already scheduled..

Best practices for creating email campaigns during COVID-19, including what content to include, a warm up schedule, and send ramp-up tips.

Learn how we work with our clients to help them use Social Studio to listen to what customers, competitors, and consumers are saying online.

Audience Studio and Datorama are powerful Salesforce platforms that can be seamlessly linked together and leveraged for success.

This webinar discussed the trends of the media + entertainment industry, how they will impact consumers, and how it will change the way companies interact with viewers.

With an increased emphasis on ecommerce and a need to drive conversions for online sales, an effective abandoned cart journey is essential.

Salesforce is a powerful platform that can take your business to the next level. Here are pointers to make sure the investment you make in Salesforce is well spent and will continue to drive value.

For marketers working in Marketing Cloud there are still actionable steps you can take right now to make sure your digital programs are ready when you’re given the green light to move forward.

We don’t know what the future will bring, but we do know that to be successful we must adapt and change to meet the needs of our customers. By leveraging the technology and systems in place we can evo