In this article we’ll explore what a “One CRM” marketing hub is and how it can alleviate bottlenecks and unclear processes, so you can ensure that your customer experience is smooth across brands.
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In this article, we explore how a sound system manufacturer gained a centralized view of their customers across business units and enhanced personalization by migrating to MC Enterprise 2.0.
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Today, marketers must ensure their marketing operations are flexible enough to handle any obstacle. Consider these best practices when evaluating new marketing partnerships.
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Innovation is a cornerstone at Lev. Here are just a few examples of how we've implemented innovative strategies and solutions that solve the toughest roadblocks marketers face.
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With the holiday season fast approaching, it’s that time of the year to begin finalizing your promotions. Follow these best practices to take your holiday marketing campaigns to the next level.
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Learn how Lev helped a retail client level up with CDP.
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Before you get started with a Customer Data Platform, it's important to ensure your organization is set up for success.
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Learn how marketers can accomplish their goals and reach their customers with CDP.
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Here's what you need to know about a Customer Data Platform from the common features to the various types.
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The blog outlines Lev's keys to success when developing strategic partnerships with clients.
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Learn how Lev became a valuable addition to Southern California Edison’s team, and how they transformed their marketing initiatives.
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Check out Lev's four steps to developing a highly consultative partnership.
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Our first-ever, “Coffee With Clients” event was a hit! This blog will walk you through our key takeaways, and shine a light on what a Lev partnership looks like.
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Journey Builder helps financial services marketers leverage the right information to send to their customers at the right time.
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Often, we only think about personalization from a content perspective, but channel and timing are equally important in terms of where you can activate your personalization.
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Learn how to use analytics to take the guesswork out of your email designs.
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Kevin Cuxil, VP of Marketing Technology at Fox, discusses their MarTech stack, why they have multiple CDPs, how his team works together, and what the future holds for them.
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A step-by-step guide to building your first email template in Pardot's Lightning Email Builder.
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Learn how Lev helped a credit union optimize their FSC data model and Marketing Cloud configuration to make a big impact on their business.
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Learn about some of the journeys Bassett uses to provide their customers with a hyper-personalized experience.
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