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Digital Marketing Trends in 2020 + Predictions for 2021
We take a look back at five digital marketing trends from this year, and make three predictions of what we can expect in the digital marketing space in 2021.
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Start Your Engines!
For the first time ever, Lev is sponsoring an Indycar driver.
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Inc. Magazine Unveils Its Annual List of America’s Fastest-Growing Private Companies—the Inc. 5000
Inc. magazine today revealed that Lev is No. 2299 on its annual Inc. 5000 list, the most prestigious ranking of the nation’s fastest-growing private companies.
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Marketing and the Customer Experience
When a marketing organization has better insight into customers, the more enabled the marketing team becomes. Learn more, at ATG's Quote 2 Cast, a virtual conference about The Future of Quote to Cash.
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Communities Over Content: The Importance of Community Engagement in Media
As the amount of content continues to grow, we’ll continue to see communities and micro-communities organize and identify with that content. And, as fans become more involved and immersed...
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Lev Among First to Earn Audience Studio Accreditation
INDIANAPOLIS, IN (March 4, 2020) — Lev, a leading marketing technology consultancy based in Indianapolis, is one of the first Salesforce partners to achieve accreditation for Audience Studio...
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A DSO’s Five Tips To Mastering The Patient Experience
Now, more than ever, health organizations need to step up to the challenge of creating a patient-centric experience. According to the Salesforce global study, “State of the Connected Customer,”...
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Lev Exceeds Growth Plans for 2019; Plans to Hire 80+ More Employees in 2020
INDIANAPOLIS, IN (January 6, 2020) — Digital marketing consultancy Lev added 92 employees in 2019 and plans to add more than 80 more this year to bring its Indianapolis workforce to 175. The 2019...
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Moving Beyond Just “Payer:” Why It’s Time for Insurance Organizations to Level Up the Member Experience
With healthcare costs on the rise, patients are now demanding a higher quality of service and a more personalized experience than ever before. Not only are they demanding better service from their...
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Lev Recognized as 3x Inc. 5000 Honoree
Indianapolis, August 14, 2019 – Inc. magazine today revealed that Lev is No. 823 on its annual Inc. 5000 list, the most prestigious ranking of the nation’s fastest-growing private companies. The...
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Lev Launches Marketing Data + Analytics Practice to Help Customers Measure Marketing Effectiveness
INDIANAPOLIS, IND. (June 11, 2019) — Lev, a leading marketing technology consultancy, announced the launch of their Data + Analytics Practice enabled by Datorama, a Salesforce company, and leader...
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8 Steps to Better Marketing Performance Through Personalization
In an age of media overload, brands can get lost in the crowd. When was the last time you were really captivated by an email? What elements of that email captured you? The CTA, brand, design, a...
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A New Direction: What’s Happening at Lev
Lev is excited to share updates on our ongoing transformation to become the most influential marketing-focused Salesforce consultancy in the world. This includes a rebrand, doubling down on Salesforce
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Lev Announces Headquarter Move to Indianapolis
INDIANAPOLIS, IND. (February 19, 2019) — Lev, a marketing technology consultancy that provides implementation, strategy, and support for companies who use Salesforce products is excited to announce...
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Continuous Improvement: Driving Performance through Personalization
There’s no doubt about it, personalization drives results. Every day are overwhelmed as consumers with blasted messaging. Television. Radio. Billboards. Phones. Social media. There are many reasons wh
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Website Accessibility: Remove Barriers for Your Site Visitors
Having an accessible website means that you are removing barriers that prevent interaction with your website by people with disabilities. Those disabilities might include sight impairment, learning...
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Getting Started with Preference Centers
Preference centers can significantly help businesses cater to a customer’s individual needs and interests when implemented correctly. It’s important to have a basic understanding in order to identify
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Preference Centers 101: Customer Marketing Solutions
Preference centers are a valuable tool in the belt of a digital, cross-channel marketer. Simply put, your preference center is the place in which your customers have the ability to select and adjust..
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2018 Holiday Planning Guide
With an earlier Cyber Week start time, this means personalization continues to be important and positively impacts sales. AI can be leveraged to continually assist brands in standing out with features
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Journey Mapping: Getting Started
Once it’s been determined that Journey Builder is the right tool for your marketing campaign, the next step is mapping the perfect journey and determining the data you’ll need to best engage your cust
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