How to Maximize Lead Lifecycle in Pardot
Learn what to consider when developing your lead lifecycle strategy and how to maximize Pardot and Salesforce Sales Cloud to increase lead velocity and drive conversions.
Three Common Pitfalls to Avoid in Pardot
Not taking the necessary steps to set yourself up for success before sending your first emails out of a new ESP can have some serious consequences.
Beginning the Pardot Journey
Salesforce's Pardot is a powerful platform to help enhance customers' buying experiences. In the first blog of this series, learn why you should invest in Pardot, and how to get started.