Latest Content

Self-implementing to save money is not always the best way to go. Learn why it’s beneficial to work with a partner from the beginning, based on some of the common roadblocks customers encounter.

Now is the time for businesses to focus on technology solutions that drive success for remote employees, and one of the most impactful ways teams amp up their CRM experience is with CTI.

Preference centers allow digital retail marketers an opportunity to enhance their online brand presence, by aligning their digital marketing with current customer shopping behavior.

Journey Builder is a tool that can drive personalized, 1:1 communications with customers and prospects at scale. Here are four tips we utilize when implementing journeys with our customers.

Inspired by one of our listeners, this episode of 'In the Clouds' podcast covers best practices for migrating and maintaining data with Salesforce Marketing Cloud.

Learn how Marketing Cloud can align Marketing, Human Resources, Recruitment, and Operations creating a strong engagement with the most important part of your organization -- your employees.

Learn all about Salesforce Marketing Cloud 2020 features and latest updates.

While marketers often wear many hats—brand stewards, data analysts, customer advocates—every marketer has something specific that makes them tick. We bet we can guess what type of marketing makes you

Paid media is an art, not a science. Learn how one of our customers optimized a paid media strategy and saw big results.

Find out what your job title should really be based on what type of marketer you are! Tell us what your spirit animal is and how you take your coffee, and we'll tell you what your job title should be

Most healthcare organizations have a backlog of 3-4 months worth of elective surgeries and appointments to reschedule, and will also want to work to maintain appointments that were already scheduled..

Best practices for creating email campaigns during COVID-19, including what content to include, a warm up schedule, and send ramp-up tips.

Learn how we work with our clients to help them use Social Studio to listen to what customers, competitors, and consumers are saying online.

Audience Studio and Datorama are powerful Salesforce platforms that can be seamlessly linked together and leveraged for success.

TEANECK, NJ – March 23, 2020 – Cognizant (Nasdaq: CTSH) today announced it has entered into an agreement to acquire Lev, a privately-held, digital marketing consultancy in the U.S.  Lev helps...