Latest Content

See Lev's latest insights on marketing strategy, Salesforce, #LevLife, and more.

  • How Salesforce Can Modernize Your Banking

    How Salesforce Can Modernize Your Banking

    Learn how Financial Services Cloud and Marketing Cloud can take FINS marketing to the next level.

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  • CDPs With Martin Kihn

    CDPs With Martin Kihn

    Marty Kihn joins hosts Bobby and Cole to share his expertise on all things CDPs.

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  • Building a Re-Engagement Campaign with Pardot

    Building a Re-Engagement Campaign with Pardot

    Learn how we "Stay in Lev" with our subscribers with a step-by-step process of our re-engagement program in Engagement Studio.

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  • CDP + Interaction Studio: The Perfect Pair to Drive Your Personalization Strategy

    CDP + Interaction Studio: The Perfect Pair to Drive Your Personalization Strategy

    Together, CDP and Interaction Studio form an incredibly powerful personalization engine. Learn what each of these tools offer, and how they can take your personalization to the next level.

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  • Q&A with Martin Kihn: What Marketers Need to Know About CDPs

    Q&A with Martin Kihn: What Marketers Need to Know About CDPs

    Learn more about how marketers can harness the power of CDPs in this interview with Martin Kihn.

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  • Lev Is Officially a Salesforce CDP Consulting Partner

    Lev Is Officially a Salesforce CDP Consulting Partner

    Lev is among the first wave of Salesforce partners to achieve accreditation for Salesforce’s CDP (Customer Data Platform).

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  • Cognitive Marketing Series: Paradox of Choice

    Cognitive Marketing Series: Paradox of Choice

    In this episode of the Cognitive Marketing Series, hosts Bobby and Cole discuss the paradox of choice -- the fear of making the wrong choice, when there are too many options presented.

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  • 4 Steps To Set Up Your Salesforce Marketing Cloud Instance

    4 Steps To Set Up Your Salesforce Marketing Cloud Instance

    Taking the steps to get the small things right can make or break a successful implementation of Marketing Cloud. Below are 4 steps to set yourself up for success.

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  • A Marketers Guide to Dreamforce 2021

    A Marketers Guide to Dreamforce 2021

    For those looking to glean some excellent, marketing-focused takeaways from Dreamforce, check out these sessions.

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  • A Marketer's Guide to Holiday Planning (2021)

    A Marketer's Guide to Holiday Planning (2021)

    The holiday season is fast-approaching, meaning it's time for mega sales, festive holiday marketing campaigns, and most importantly, this holiday marketing planning guide.

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  • Einstein Analytics 101

    Einstein Analytics 101

    You don't need to be a rocket scientist to use Einstein. Learn more about Einstein Analytics and the benefits it provides marketers.

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  • Ampscript 101: Amped About Ampscript

    Ampscript 101: Amped About Ampscript

    This post will walk through everything you need to know about Ampscript and how it makes personalization easy for marketers.

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  • Do It For The Fans: Three Plays to Level Up the Fan Experience

    Do It For The Fans: Three Plays to Level Up the Fan Experience

    Today’s fans are savvy. They want highly personalized experiences that reflect exactly what they want, when they want it, and opportunities to engage—whether in person or digitally...

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  • Next Level Personalization: Unlocking The Power of Interaction Studio

    Next Level Personalization: Unlocking The Power of Interaction Studio

    Gartner estimates that 63% of digital marketing leaders said they struggle with personalization, and they estimate that 80% would abandon their personalization efforts by 2025 due to lack of ROI...

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  • How Marketers Can Prepare for Apple's Mail Privacy Protection

    How Marketers Can Prepare for Apple's Mail Privacy Protection

    Apple’s recent news regarding Mail Privacy Protection has created a lot of buzz in the industry. Learn what it means and what marketers can do to prepare for these changes.

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  • Datorama Lookbook

    Datorama Lookbook

    We love helping our customers’ data come to life with Datorama, and created this Lookbook to provide inspiration for what is possible.

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