Latest Content
See Lev's latest insights on marketing strategy, Salesforce, #LevLife, and more.
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The Future of Paid Media (Part 1): How Did We Get Here?
There have been a lot of changes in consumer data privacy that will affect how 3rd party cookies are used. Learn how we got here, and how to begin preparing for the changes on the way.
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5 Tips for a Seamless Transition to Marketing Cloud
Learn how Lev customer, IGT (International Gaming Technology), made a seamless transition into SFMC during their implementation and roll out to their global marketing team.
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Why You Should Attend Ultraviolet
Find out what makes Ultraviolet different from other conferences.
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5 Tips for Preparing for Your SFMC Certification
Lev's Technical Trainer shares her top five tips on how to prepare for the Salesforce Marketing Cloud certification.
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Introducing the Ultraviolet Keynote Speakers!
We are so excited to announce Angela Duckworth, Desirée Rogers, and Scott Dorsey as keynote speakers for the first-ever Ultraviolet conference, April 6-7!
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How to Make Your Consulting Partner an Extension of Your Team
Creating an ideal partner relationship is easier than you think. Here are five ways a customer can make their consulting partner an extension of their team.
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The SubscriberX Journey
Follow a subscriber's journey across the entire customer lifecycle, and learn how SubscriberX is working behind the scenes to create a personalized and delightful experience.
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How to Support Employees When WFH is Living at Work
How can we support one another while living at work during a global pandemic? Here are four ways to make this transition a little easier.
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What Should You Test Next In Your Emails?
There are a lot of other parts of an email you can test—including other key email elements like sender name or CTAs, providing personalized offers or content, or segmenting based on location...
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Leveraging the Power of Personalization: Mastering Meaningful Customer Experiences Through 1:1 Engagements
Marketing today is more than connecting customers with messages about products or services they are interested in — it’s about creating a customer experience. As new tools and technologies emerge...
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How To Create Your Marketing Cloud Roadmap
No matter where you are in your Marketing Cloud Journey, having a detailed plan of objectives, personas, priorities, and timeframes will help align your team and set them up for success.
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