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See Lev's latest insights on marketing strategy, Salesforce, #LevLife, and more.
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Read moreFive Actions You Can Take Right Now to Make an Impact in Marketing Cloud
For marketers working in Marketing Cloud there are still actionable steps you can take right now to make sure your digital programs are ready when you’re given the green light to move forward.
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Read moreCampaign Studio: Monitoring Your Automations
Salesforce Marketing Cloud wizard, Stephen Rosenfeld, joins our be-lev-ed hosts to discuss how companies can monitor their automations and triggered sends with Campaign Studio.
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Read moreIs Your Organization Ready For a ‘New Normal’?
We don’t know what the future will bring, but we do know that to be successful we must adapt and change to meet the needs of our customers. By leveraging the technology and systems in place we can evo
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Read moreCognizant to Acquire Lev to Expand Digital Marketing Expertise
TEANECK, NJ – March 23, 2020 – Cognizant (Nasdaq: CTSH) today announced it has entered into an agreement to acquire Lev, a privately-held, digital marketing consultancy in the U.S. Lev helps...
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36:23Watch VideoYou Down With OTT: Trends Impacting Marketing To Media Consumers
Jonathan Miranda and Candice Edwards from Salesforce join Tim Mosa and Ryan McCambridge from Lev to discuss the future of the media + entertainment industry - specifically the impacts of OTT services
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Read moreCommunities Over Content: The Importance of Community Engagement in Media
As the amount of content continues to grow, we’ll continue to see communities and micro-communities organize and identify with that content. And, as fans become more involved and immersed...
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Read moreHow To Create Your Marketing Cloud Roadmap
No matter where you are in your Marketing Cloud Journey, having a detailed plan of objectives, personas, priorities, and timeframes will help align your team and set them up for success.
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Read moreWhy We Built Campaign Studio
Campaign Studio is an automated migration tool that helps marketers reduce time spent on recreating campaign assets from 45 minutes to less than 1 minute. Learn more about how Campaign Studio works...
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Read moreHow Marketing Teams Can Leverage Salesforce Across Clouds
Over the past decade, there has been a huge increase in platforms and automation technologies – which have put the power of marketing back in the hands of the company. As a result, marketing...
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Read moreUnifying Your Marketing Data: Leveling Up With Datorama
If you’re a marketer, or interact with the marketing branch of your business, you’re aware of all of the different avenues that exist – and continue to be released or revamped – to amplify...
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Read moreCore 101: Why Salesforce’s Core Platform Is Core To The Customer Experience
Why CRM? At some point in the last few years, you may have heard that we have entered a new industrial era – the age of big data. No matter your industry, data is playing a larger and larger role...
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Read moreCustomer 360: Looking Toward The Future
The industry has been buzzing with this idea of a unified customer profile, or a 360 degree view of the customer. How can an organization with multiple points of engagement through siloed systems..
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